
Opinion article Written by Elisa Hernando for El Cultural. Hernando, a collections advisor and CEO of Arte Global & RedCollectors , reflects on the difference between price and value in art , quoting Oscar Wilde: “People know the price of everything and the value of nothing.”
In his analysis, he explains that the price of a work is determined by objective variables such as the type of work, size or edition, while the aesthetic and cultural value is much more complex and subjective, since it depends on the influence of critics, curators, institutions and the positioning of the artist himself in the contemporary art market.
With this contribution, Elisa Hernando consolidates her profile as one of the most authoritative voices in the field of art collecting and international art investment consulting , reinforcing the position of Arte Global and RedCollectors as leaders in the sector.