Television program Diario de la Noche , on the occasion of ARCOmadrid , where Elisa Hernando , director of Arte Global and founder of RedCollectors , is interviewed.
In the broadcast, Hernando explains in detail the free collector advisory program at the fair , an initiative she directs that has established itself as a reference point for those who want to get started in contemporary art collecting . The expert emphasizes how this service helps build buyer confidence by offering personalized and professional guidance in selecting works based on tastes, budgets, and market trends.
